VELORA
- Concept brand
- VELORA
- Category
- Original Brand & E-Commerce Concept
- Industry
- Fashion / Lifestyle / E-commerce
- Type
- Original Concept
Created by DALEN STUDIO as an original brand and e-commerce concept, VELORA explores an editorial approach to fashion, everyday essentials and product discovery.
An original fictional brand and website concept created by DALEN STUDIO for portfolio purposes.
01
The Concept
Created by DALEN STUDIO as an original brand and e-commerce concept, VELORA explores an editorial approach to fashion, everyday essentials and product discovery.
02
The Creative Direction
Fashion editorial, modern femininity, sophisticated e-commerce and confident art direction. Product presentation and an editorial layout shape an expressive digital shopping concept.
03
The Digital Experience
Product presentation
An editorial framework for presenting elevated everyday essentials.
Digital experience
Responsive storefront design brings brand expression and product discovery together.
- Brand direction
- Editorial fashion design
- E-commerce experience
- Product presentation
- Responsive digital design
04
Selected Screens
Desktop / Mobile · Live concept — open the real site to explore ↗
Concept, not a client commission
Prototype notes
- Original DALEN STUDIO concept, not a commissioned client project.
- Concept storefront; no claim of production commerce or order fulfilment.
05
Explore the Website
An original fictional brand and website concept created by DALEN STUDIO for portfolio purposes.
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